2008 Seminar Archive
Videos: 2008 Seminar Archive
Value, Price & Promotion - How to Make Your Network Pay Off
Value, Price & Promotion - How to Make Your Network Pay Off features speakers Ron Brunette, VP Store Environments, Circuit City; Tom Kiernan, President/CEO, Arena Media Networks; Terry Kollman, President & CEO, Charter Digital Media, Inc.; and Jesse London, President of Advertising Sales, MediaPLACE.
Winning Technology Integration Challenges
Winning Technology Integration Challenges features speaker Mark Michaud, Director of Technology Planning, Massachusetts Convention Center Authority.
Make E-tail Come Alive at Retail
Make E-tail Come Alive at Retail features speakers Lesley Lint, Strategy & Content, Real Digital Media; Matt Baker, Director of Business Development, AMD Industries; Ben Roth, Partner, Brew/SDC, LCC; Robert Schwartz, Manager, Online Marketing & Sales, Overseas Military Sales Group; Jason Feldman, Senior Director, New Concept Development, The Home Depot; and Sonja Mathews, Director of Channel Insights, Frito Lay.
Causal Triggers for Customer Response
Causal Triggers for Customer Response features speakers discussing the psychology of customers in stores and how to create behavioral engagement with place-based media.
How to Sell Your Ad-Based Network Effectively
How to Sell Your Ad-Based Network Effectively features speakers Jorge Cohen, CEO, Milk Media; Brian Dusho, EVP, Sales, BroadSign International; Rob Gorrie, President/Founder, AdCentricity; Dennis Roche, President, Zoom Media & Marketing; and David Teichner, CEO, Channel M.












