ASK THE BOARD: Emergency Signage

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How do you approach content when using digital signage for something along the lines of an emergency alert?
This week’s question is answered by members of the DSE Advisory Board
CONTENT COUNCIL

Read the Answer by Penny Carter

“My approach to content for emergency messages differs depending on the type of alert that is needed. Is it for a tornado or some other weather related calamity, a gas leak, or is it for an active shooter scenario?”
PENNY CARTER
Digital Signage Lead – Lockheed Martin

Read the Answer by Jonathan Dodge

“An emergency alert is usually something that is typically a serious, unexpected and often dangerous situation requiring immediate action. Locations that have digital signage can leverage this network to bring attention to the situation quickly.”
JONATHAN DODGE
EVP, Business Development – Freshwater Digital Media Partners
 

Read the Answer by Jim Nista

“We at Insteo try to avoid emergency messaging and alerts for our projects. During an emergency, it is easier to utilize normal life-safety solutions, which are designed to be fail-safe such as alarms and battery backup exit signage.”
JIM NISTA
CEO – Insteo

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