ASK THE BOARD: Outdoor Hardware Improvements

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What improvements have you seen in hardware that have made it easier to install, operate and maintain displays in outdoor locations?
This week’s question is answered by members of the DSE Advisory Board
END USER COUNCIL

Read the Answer by Doug Anderson

“There are a few improvements, namely, heavier, stronger case materials along with recessed and watertight sealed connector compartments. This makes mounting outdoors easier, and tougher screens are less prone to scratching.”
DOUG ANDERSON
Senior Director – Digital Strategy and Innovation
LA Metro Transit
 

Read the Answer by Floyd Appleman

“Outdoor menu boards have been a challenging space for us the last few years. Reliability in the harsher climates has tested even the most robust equipment. The media player we had survived the heat…”
FLOYD APPLEMAN
Manager, Technology Development – The Wendy’s Company
 

Read the Answer by Jesse Breidinger

“The improvements that I’ve seen made in terms of outdoor hardware relate to my experience with concession digital menu boards within NFL stadiums. In the past, outdoor displays required large external boxes to protect the screens from the elements including weather and extreme temperatures.”
JESSE BREIDINGER
Senior Customer Marketing Manager – The Coca-Cola Company
 

Read the Answer by Algernon Callier

“I would say the main improvements I’ve seen in hardware are in three areas…”
ALGERNON CALLIER
VP | Strategic Innovation & Emerging Technology
 

Read the Answer by Penny Carter

“When dealing with outdoor display locations, it is important to understand the two basic types of installations. The first, one that I have not dealt with, are backlit LED screens housed within an enclosure.”
PENNY CARTER
Digital Signage Lead – Lockheed Martin
 

Read the Answer by Lawrence Chang

“While we’re not much involved with outdoor signage, we’ve seen tremendous strides in many facets of outdoor installations. LED technology enabled displays to handle bright and sunny environments, where their brightness helped alleviate the lack of visibility.”
LAWRENCE CHANG
Director, IT – Calgary TELUS Convention Centre
 

Read the Answer by Jorge de la Parra

“There are a few improvements of note: On the display side, the monitors require less environmental support such as heating and cooling. They still require it (especially in distinct geographical regions with harsh weather conditions), but they are becoming more self-sufficient.”
JORGE DE LA PARRA
Director, Business Consulting Services – Jack In The Box
 

Read the Answer by Dominic DeSieno

“A big improvement in hardware that I’ve seen is the advancement in OPS players. These players are designed to slide into an expansion slot built in to the monitor. Once the player is inside the monitor…”
DOMINIC DeSIENO
Digital Signage Technical Lead, Corporate Video Services Team
Wells Fargo
 

Read the Answer by Len Dudis

“I’m a huge fan of the new all-in-one fully encased all-weather displays. They are certainly not for every application, but they do simplify the process for those areas where they make sense. I have seen vast improvements in quality and brightness over the past few years…”
LEN DUDIS
CIO – Grupo Vidanta
 

Read the Answer by Michael Dwyer

“In the restaurant space, drive-through menu solutions have been more of a focus for us. What we are seeing and hearing is that the brightness of the screens is improving, making them easier to read.”
MICHAEL DWYER
Senior Marketing Manager, Digital – Subway
 

Read the Answer by Adam Feldman

“There have been improvements to hardware that better prepare displays for the outdoors. It comes in the form of better cooling and circulation for the display, possibly dipping the displays to better protect against moisture.”
ADAM FELDMAN
Executive Director, Audio Visual Systems and Digital Media Distribution – MGM Resorts International
 

Read the Answer by Paul Fleuranges

“I think the advancements recently announced in the SoC vertical, as well as all the different flavors of Raspberry Pi, are helping to move the needle to more nimble display options for indoor and especially outdoor displays.”
PAUL FLEURANGES
Vice President, Corporate Communications – New York City Transit Authority
 

Read the Answer by Mark Geiger

“I have seen many improvements over the years, and it will get better with time. One of the many improvements in outdoor LED displays is the front access panels that utilize magnets. This has made installation and maintenance much easier.”
MARK GEIGER
Advertising Sales Manager of Products and Services
Georgia World Congress Center
 

Read the Answer by Joshua Goodwin

“Advancements in technology are making our lives easier and more efficient every day. When it comes to outdoor digital signage, this is also the case. One of the most relevant advances in outdoor digital displays is “High Bright” technology.”
JOSHUA GOODWIN
Digital Media Specialist – Eileen Fisher, Inc.
 

Read the Answer by Spencer Graham

“More than eight years ago, we installed two outdoor monitors as part of our initial roll-out of 10 digital signs on our three Morgantown campuses at West Virginia University. Digital signage was still in the “toddler stage…”
SPENCER GRAHAM
Manager of Operations, Information Stations, Interactive Video, Network & Web ServicesWest Virginia University
 

Read the Answer by Jerry Harris

“The latest improvements to outdoor displays are wide ranging from the modular fabrication to being lightweight and easy to service. Lightweight outdoor display fabrication requires less structural/robust mounting hardware.”
JERRY HARRIS
Senior Director, Exhibits Graphics & AV Services – Georgia Aquarium
 

Read the Answer by Thomas Kunka

“Of the 350+ digital signs comprising our campus network, a grand total of zero are outdoor. I would suspect that campus environments, particularly those in non-optimal climates, have fewer opportunities to deploy outdoor digital signage.”
THOMAS KUNKA
Senior Application Specialist – University of Illinois at Urbana Champaign
 

Read the Answer by Terry McFarland

“I remember the days when you had to invite construction crews and/or consultants to the meeting about installing an outdoor screen. This was so because you had to deal with buying or developing enclosures…”
TERRY McFARLAND
Manager, Disney Information Design & Experience
Walt Disney Parks & Resorts
 

Read the Answer by Jennifer Merrill

“Projection mapping onto buildings has been a huge improvement to typical permanent digital installations.”
JENNIFER MERRILL
Program Manager – Amazon
 

Read the Answer by Jim Riley

“The technological advances for hardware as they relate to outdoor signage have created additional options and formats along with allowing the operational side to be very user-friendly. Examples of these options include a variety of outdoor digital signage displays…”
JIM RILEY
Director of Marketing – Columbus Blue Jackets
 

Read the Answer by Wayne Rorex

“The biggest improvement we have seen is in the quality and availability of the newer, versatile, vandal-resistant enclosures. The harmful elements that our displays are exposed to are more likely human than nature.”
WAYNE ROREX
Management Analyst – City of Los Angeles
 

Read the Answer by David Saleme

“Several areas of improvement in hardware have made it easier to install, operate and maintain outdoor digital displays. Wireless connectivity, for example, has allowed for the placement and management of signs in locations where data runs…”
DAVID SALEME
Manager, Business Development – Columbus Regional Airport Authority
 

Read the Answer by Allegra Sandelli

“While I don’t have any personal experience with outdoor installs at TD Bank, I was able to turn to my trusted digital partner for his perspective on improvements in hardware for outdoor installs.”
ALLEGRA SANDELLI
Senior Vice President, Marketing
TD Bank, America’s Most Convenient Bank®
 

Read the Answer by Ralph Schorbach

“Content is king, but it always seems to go back to hardware. This month’s question revolves around hardware and how hardware improvements make installation, operation and maintenance for displays in outdoor locations easier.”
RALPH SCHORBACH
IT Manager – Fairplex
 

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