ADCentricity conducted a digital out-of-home research study for an American life insurance brand in September and October, and the results have proven that digital signage and digital place-based advertising to be an effective medium.
As technology seems to change by the minute, print advertisements are becoming more digital. What do you think about this, and how do you think it will affect the digital signage industry? How will it change what you do?
The Digital Signage Federation — the only independent not-for-profit trade organization serving the digital signage industry — has announced it has established a set of new National Standards for Digital Signage Education, to provide curriculum guidance for universities, colleges and specialty sc
Innovations in information technology (IT) continue to transform the retail sector, with digital signage, payment processing, customer engagement and other solutions playing increasingly important functions, according to a new research report from
Sean Whiffen, co-founder of AutoNetTV, recently had a great answer to share on the DSE October 2011 Question of the Month: "What is your opinion and experience in screen layouts for digital signage? Do full-screen layouts work better than zoned layouts?"