David Meerman Scott’s Keynote at DSE 2016 (Part II)

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Here’s the second installment of the DSE 2016 keynote delivered by celebrated speaker, marketing strategist and author David Meerman Scott. In this presentation, entitled Real-Time Marketing, Newsjacking and Digital Signage, Scott outlined meaningful, measurable and low-/no-cost strategies to instantly reach your digital signage audience directly. His informative, entertaining and high-energy presentation offers the best examples of success from a wide variety of large and small organizations, from business-to-business outfits to nonprofits and legendary rock bands like The Grateful Dead.

Check back with Digital Signage Connection to catch another installment of this exclusive keynote presentation coming soon. For more information on David Meerman Scott, visit http://www.davidmeermanscott.com/