For Dr. Andrew Schwert from West End Chiropractic and Wellness in St. Louis Park, Minn., Digital Clinic's digital signage has proved valuable for growing social media connections and referrals. The digital signage was installed in the waiting area of Dr. Schwert's practice in September 2012. Since then, each of Dr. Schwert's linked social media accounts has experienced a notable growth of engagement and followers.
- On Facebook, Likes of West End Chiropractic and Wellness has grown 188%, while the average number of comments and interaction has grown by 600%.
- On Twitter, Followers and interaction have increased by 341% and 433%, respectively.
- Check-ins on Foursquare have increased by 300%.
- Dr. Schwert also showcases several reviews from Yelp on his digital signage. Since installation, reviews on Yelp and Google have increased by 375%.
Referrals from the digital signage have also grown dramatically. With an average of two referrals per month, the additional sales from referred patients have more than paid for Dr. Schwert's digital signage system.
"We know it can be tough to grow a practice and get new customers," said Myles Mjolsnes, director of marketing for Eden Prairie, Minn.-based Digital Clinic. "The numbers Dr. Schwert's office has experienced is an excellent case study and proof of concept that the Digital Clinic digital signage system really does help healthcare professionals grow their business."
Digital Clinic's digital signage system supports integration with popular social networks Facebook, Twitter and Foursquare, as well as online review networks Yelp and Demandforce.
The digital signage system from Digital Clinic also integrates with Facebook, Twitter and Demandforce so dental practices can leverage the power of social media and patient reviews and testimonials right in the waiting room.
Sold through Henry Schein Dental, Digital Clinic serves dental practitioners with strategic digital signage systems across North America.