Gefen Supplies HD Digital Signage Players for Food Court Digital Menuboards

December 11, 2012

36 HD Digital Signage Media Players installed at food court in casino.

Digital connectivity solutions provider Gefen, in collaboration with value-added distributor BTX, announced that the Resorts World Casino, a state-of-the-art gaming and entertainment complex, has installed 36 Gefen HD Digital Signage Media Players throughout the establishment.

The Gefen players were selected to deliver up-to-date dining information to several digital menuboards located throughout the casino. Ranging from the basic food court menus up to fine dining establishments such as Bar 360 and RW Prime Steakhouse, the Gefen HD Digital Signage Media Players provide signage to numerous menuboard displays located within the food court and other food outlets.

The installation was overseen by Carlos Gonzalez of The Integration Factory, a premier systems integration firm specializing in audio/video, control and surveillance systems. Gonzalez was hired by Genting Group, the parent company of Resorts World Casino. Genting Group controls many global investments around the world with properties in Malaysia, Singapore, Manila and New York City.

"At Resorts World Casino, each of the Gefen media players were mounted directly behind each display in the food areas and connected to the network," Gonzalez said. "Resorts World employees can now very easily access all of these local players remotely from their office. This is a huge advantage with minimal effort required for updates."

Gonzalez indicated that one of the main reasons the Gefen media players were selected was for their ease in remotely updating files due to their Wi-Fi capability. The Digital Signage Media Player with Wi-Fi is a LAN- and WAN-based media player that uses Wi-Fi connectivity to transmit digital signage content. It provides both digital (HDMI) and analog video (composite/component/VGA) outputs, supporting resolutions up to 1080p. Additional features include one-line scrolling text, calendar-based scheduling, pre-designed templates and a passive cooling system. With 4 GB of flash memory with optional expansion up to 16 GB, this Media Player can satisfy demanding digital signage content needs.

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