PATTISON Outdoor Rolls Out its smartAD Digital Advertising Engine

July 29, 2014

The new platform enables advertisers to easily and quickly update targeted messages, including maps that guide customers to the closest location where a product is available.

Monster Media and Clear Channel Debut Interactive Charging Stations

July 23, 2014

The new advertising platform doubles as a multi-use communication tool for tech-savvy airport travelers in Atlanta, Chicago and Dallas/Fort Worth.

Qantas Occupies Passengers with Fresh Digital Content Experience

July 22, 2014

The Australian airline has partnered with oOh! Media to turn its lounges into entertainment hubs for passengers waiting to board flights.

Clear Channel Outdoor Selected as Media Provider for Toronto Airport

July 17, 2014

CCTC has partnered with the advertising company to enhance traveler experience and bolster advertising revenue at the Billy Bishop Toronto City Airport.

Simon Malls and elevate DIGITAL to Launch Digital Concierge Network

June 11, 2014

The new concierge service will provide way-finding, interactive applications and advertising at retail locations across the U.S.

Adspace Networks Plans to Target Young Adults Through Joint Venture

June 9, 2014

The merging of cinema lobby screens with the company’s digital mall network is set to reach a high concentration of millennials to be measured by Nielsen.

XtremePush Launches Apple iBeacon Technology at RDS Stadium

May 30, 2014

Rugby fans attending the RaboDirect Pro 12 semi-final in Ireland were alerted of real-time special promotions, giveaways and seat upgrades via their mobile phones.

Zoom Media and CSST Reach Young Audience With Augmented Reality

May 28, 2014

College students get to picture themselves in work-related accidents through the use of interactive terminals that mimic real-life situations.

Ask the Board: Creating Digital Signage Playlists

May 26, 2014

DSE's End User Council answers this week's question: What is your recommendation for creating a playlist for your digital signage audience?

Installation of the Week: Pepsi Experiential Cube Provides Interactivity

May 21, 2014

A video wall, interactive floor and fog screen were among the technologies used as part of Pepsi's #LIVEFORNOW project.

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