Digital Signage Connection

Premier Retail Networks Inc. (PRN) has announced a new multi-year renewal agreement to present dynamic NFL Network football highlights on PRN’s in-store media networks in leading U.S. retail outlets.

Throughout the season, the NFL RedZone Top 5 Highlights on PRN’s HDTV Network and NFL Network’s Sounds of the Game on PRN’s Checkout TV Network highlight some of the biggest plays and most exciting touchdowns from the previous week.

“NFL Network provides some of our most topical and compelling programming, enhancing our premium sports offering to leading retailers,” said Anne White, senior vice president of content strategy and creative for San Francisco-based PRN. “Teaming up with them to offer an engaging shopping experience to football fans results in measurable success for PRN, NFL Network, retailers and marketers.”

“PRN continues to provide us with an important marketing platform that reaches NFL fans in places where they spend time and visit frequently outside the home,” said John Malkin, NFL Network vice president of affiliate distribution. “We’re pleased to deliver thrilling highlights on PRN’s extensive networks.”