A Fond Farewell to Industry Consultant Lyle Bunn


Long-time digital signage industry consultant Lyle Bunn passed away last Tuesday, October 9 from colon cancer. If you knew Lyle, you also know that he was not only professionally generous, but also kindhearted and a gentleman whose first reaction was to befriend all those with whom he came in contact.

So it is not surprising that Lyle wanted his friends in the industry to know that it was “His great joy to be able to make such contributions to the industry, touching many individuals and organizations, since the inception of the digital signage industry. His final wish was for the industry’s ongoing success.”

Services to celebrate Lyle’s life will be held at 1 p.m. on Saturday, Oct. 20 at the Brighton Fellowship Christian Reform Church at 204 Main Street in Brighton, Ontario. The family asks that, in lieu of flowers, donations be sent in Lyle’s name either to the Canadian Cancer Society or to the American Cancer Society.

Here’s what our industry has to say about Lyle Bunn:

“Lyle not only attended the first DSE in San Francisco in 2004, he was also the first official Digital Signage Federation Member,” said Exponation President and COO Chris Gibbs. “He dedicated countless hours over the years to educate and advise DSE attendees and was one of the kindest, most sincere people I have ever met. I will miss that ear to ear smile and handshake every time we met.”

“With Lyle’s passing, I am reminded of the fragility of life and how short a time we are all really here,” said Digital Signage Federation Chairman Richard Ventura. “Over the years, I’ve gotten to know Lyle, both as a person and as a member of our industry. He was ubiquitous in our industry, insatiable in his desire to learn and teach, and genuine in his enthusiasm and gentle manner. He will be missed, and he will be remembered. On behalf of the leadership and members of the DSF, our sincerest condolences to his family.” 

“Words fall short of describing this man,” said Unified AV Enterprise Account Manager and Director of Business Development Mike White. “He was so much more than ‘Brilliant.’  He embodied the term ‘Passionate.’ He was always willing to give and to offer insight. He helped so many people, knowing that there was no real path for any return on his investment. He was and is a brother in Christ, and his Life Shined before our industry. My friend and my brother will be missed.  Our Industry’s loss, Heavens Gain.”

“Lyle was a highly respected and influential personality in the digital signage business,” said Rogers Communications Senior Manager of Digital Experience and Creative Angie Nalepka. “I’m honored to say that he was a contributor to my personal success in the industry. Lyle was such an enthusiastic supporter of the digital signage industry. He often sent me words of encouragement supporting my personal success in this industry. He will be missed.”

“When I first started out creating a digital signage network in higher education, Lyle Bunn was one of a number of industry voices I reached out to for much-needed insight,” said Real Digital Media’s Business Development Manager for Higher Education Spencer Graham . “He was very kind to me, and we began several dialogs surrounding Best Practices, and those were wonderfully helpful.  Then, when attending the Digital Signage Expos over the years, we would often have a cup of coffee or chat on the showroom floor to catch up on how we both were doing.  He would often attend various higher education sessions I presented and would ask pertinent questions and offer salient points in the conversation.  I will miss this gentleman’s kind words and friendship.”

“Lyle was a dear friend and colleague of mine for many years, and he was a true innovator in the Digital Experience Industry,” said Shikatani Lacroix Design Director of Digital Creative Experience Marcos Terenzio. “As an educator, advisor and consultant for many years, Lyle helped countless organizations embrace digital technology and “place-based media” as he referred to it so eloquently. He was a mentor for me, and I learned so much from Lyle. Aside from his industry expertise, personally, Lyle was one of the kindest, most humble and nicest people I have ever met. He will be truly missed by many and will long be remembered in our industry.”

Lyle Bunn - Advisor, Analyst, Educator - BUNN


  1. I’m so sad to learn of Lyle’s passing. He embodied every positive trait mentioned in this article and more. We met in a speaker ready room at DSE Last Vegas some years ago and remained professionally friendly ever since. “A true gentleman” is a great description of his persona, and he was also highly intelligent and well informed about the digital signage business in all its aspects. His passing is a great loss for our industry. Sorry you had to leave us so soon, my friend.

  2. Richard Lebovitz on

    As a DSE advisory board member, speaker and facilitator, Lyle Bunn contributed in numerous ways to the success of the DSE conference during the years i was responsible for the educational program. I’m sure that his participation has been equally appreciated during the past few years since my retirement. Like many others in the industry, I remember his enthusiasm for digital signage education and his self-appointed role as industry cheerleader. It saddens me to hear of his loss

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