NEW YORK, May 23, 2018– DPAA, the leading global organization for everything digital out-of-home (DOOH), announced today that Adomni has joined its membership ranks. Adomni offers a self-service online platform which enables advertisers of all sizes and budgets to launch campaigns in minutes, selecting from more than 1,000 digital screens across the U.S., Canada and Australia.
Jonathan Gudai, CEO of Adomni, said, “Adomni helps advertisers and ad agencies find and buy digital out-of-home advertising in a new, easy online process. Joining DPAA was a natural decision and we look forward to being an active, contributing member, helping to enhance the advertiser experience and grow the DOOH market.”
Barry Frey, DPAA President & CEO, said, “Adomni is an exciting, rapidly growing company that makes digital advertising affordable and accessible to a wide range of advertisers. In doing so, they are able to bring new revenue into our industry and help drive growth. We welcome them to our community of members and look forward to working closely with them on key initiatives.”
DPAA is a global, digital out-of-home marketing association that has created a strong community environment in which members drive and promote their digital capabilities.
To deliver on their promise of “Digital Out of Home Everything,” DPAA functions as a business accelerator and concierge/consultant for members. Membership in the DPAA community brings many benefits, including admission to quarterly “mini summit” meetings with ad industry and DOOH leaders; access to curated VIP tours and meetings at CES and Cannes Lions; an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification; publication discounts; an opportunity to participate in media partnerships; insights on software and hardware solutions; further integration into the advertising ecosystem as part of the video everywhere conversation and marketing campaign; and more.
About Adomni (www.adomni.com)
Adomni is a self-service online platform that makes digital advertising easy, fast and affordable for everyone. Advertisers of all sizes and budgets can launch campaigns in minutes, using one of the fastest growing DOOH networks in the world. Over 1,000 digital screens are available to power business success across the U.S., Canada and Australia.
About DPAA (www.videoeverywhere.com)
Founded in 2006, DPAA is a global digital out-of-home marketing association committed to delivering the promise of “Digital Out of Home Everything.” DPAA has created a strong community environment in which members drive and promote their digital capabilities. DPAA is a business accelerator that fosters collaboration between agencies and the DOOH community, providing industry-wide research and best practices in areas such as mobile integration and programmatic; and promotes the effectiveness of DOOH advertising. DPAA has spearheaded programmatic development, standards and adoption for the DOOH industry.
DPAA’s annual Video Everywhere Summit (U.S.) brings together nearly 900 delegates representing brands, agencies, digital out-of-home networks, ad tech, mobile and location data companies, research firms and others for a full day of presentations, panels, case studies, networking events and experiential exhibits. The Summit is the only event dedicated to multi-screen viewing and video neutral planning. The 2018 Video Everywhere Summit is slated for October 30 in New York.
DPAA is a Digital Out of Home Everything and Video Everywhere AssociationTM.
Barry Frey on Twitter: @barryfrey