Ask the Board – April 17, 2017 | RICK ROBINSON

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Of the successful projects you’ve worked on, which is your favorite, and what steps led to making it a success?”


The next one.  Always the next one.  The process and the “steps” are an important part of each project, but that is not what makes a project a favorite. You can follow the rules well, persistently soldier on through the muck and still fall short. It’s the shared WHY of it all that gives the work a chance to be great and nourishes a story from a raw concept to blazing reality. It all starts with relationships—partnerships built on trust, passionate debate, commitment, accountability and shared results.  And always the next one…

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Partner, Chief Strategy Officer
Billups

MEMBER OF THE DSE ADVISORY BOARD
Advertising & Brands Council

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