What was the biggest takeaway from Digital Signage Expo 2017 that you’ve been able to use or implement in the months since the show?”
I was always curious about content providers, and was it worth the cost to utilize their service. I’ve listened to Dave Haynes’ Sixteen:Nine Podcast many times and heard his sponsor, Screenfeed, talk about their service. I looked their content over at DSE 2017 and really liked what I saw. After reviewing their website and all the offerings they have, I decided to take them up on their 15-day free trial – and no credit card was necessary! The trial period gave me the opportunity to observe people and how they reacted to the news and weather feeds. I noticed several people looking at the screens much more than normal with the added content. No brainer, I made the purchase and the signage content is fresh and informative every day. Additionally, I believe our viewership will increase, which will be a plus for advertisers and sponsors.