Ask the Board – February 6, 2017 | PATRICIA MITRANO

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As exterior LED displays become appropriate for more and more applications, what kind of innovation do you see on the horizon in terms of reinforcing your brand?”


Outdoor LED displays will be used for welcoming, wayfinding and place-making. Waterproof and rugged, the signage can enhance and brighten a medical facility and make a memorable and lasting impression. The identity of the institution and its commitment to patients can be communicated. Informational messages and safety or environmental updates can aid in the usefulness of the install and cost justification.  

About Author

Director of Visual Communications
Newark Beth Israel Medical Center

MEMBER OF THE DSE ADVISORY BOARD
End User Council

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