Ask the Board – June 12, 2017 | RYAN POSTEL


What do you value most about Digital Signage Expo (DSE), and why do you come back every year and recommend that your peers return as well?”

I have attended Digital Signage Expo over the last five years, and what I most value about my experience has been watching (and keeping pace with) the evolution of this fast-moving industry. From the latest eye-catching innovations in hardware and content management solutions to the different ways I can apply content production to the medium, I find that each visit to the show yields an unexpected, but transformative, takeaway that I could not have anticipated.


The massive degree of innovation as of late, coupled with the momentum of the industry, is the main reason why I return each year. We consider ourselves on the cutting edge as far as hardware, software and content, and DSE is often where we challenge that thinking to see the latest developments in the market. Many of the speaker sessions regularly test conventional thinking with new and creative approaches to the challenges we commonly face day-to-day.

About Author

Director of Media
Outcome Health

Out-of-Home Network Council

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