What improvements have you seen in hardware that have made it easier to install, operate and maintain displays in outdoor locations?”
I think the advancements recently announced in the SoC vertical, as well as all the different flavors of Raspberry Pi, are helping to move the needle to more nimble display options for indoor and especially outdoor displays. But I think the larger motivating factor is the Smart Cities/Internet of Things movement. As more cities and transit properties begin to install devices on city streets – think Link NYC or CIVIQ’s recent deal with Miami and Chicago – or kiosks like our own On The Go Travel Stations in transit centers to provide wayfinding and information, the more devices we’ll see.
These hardened devices, which are sleek and modern in design, are complete with robust screens and components that rely on the latest technology, and in many cases, Wi-Fi or cellular service, which in many ways, lowers the time it takes to install as well as the overall cost of installation and maintenance. Combined with a relatively small foot-print, these devices are, in my opinion, one of the leading reasons why we’re seeing more digital signage in outdoor locations.