Ask the Board – September 29, 2016 | JOSHUA JOHNSON


Are there any appropriate applications for consumer displays in your experience? Why or why not?

In my experience, the only appropriate application for consumer displays is for circumstances likes ours at AT&T, where the display technology is sellable to consumers.  From a support, durability and maintenance perspective, commercial displays are almost always worth the investment when applied to most commercial environments.  In the past, I have seen many consumer displays fail because the end user failed to realize that consumer displays are not built to last long-term if pushed beyond their intended normal end consumer usage. Displays seem to follow the same rule as everything else in life: You get what you pay for. 

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Senior Marketing Manager
Digital Innovation & Strategy

End User Council

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