Ask the Board – April 4, 2016 | RICH MORRIS

0

In what ways have you been able to exploit your existing digital signage network beyond the original business objectives to provide greater benefit than originally promised?


Adding a layer of enterprise content to digital signage systems installed at our hotels in addition to localized content.

Improvements in content management provided by vendors has permitted some hotels to include digital signage options in offers to conference clients (offering opportunities for displaying of company logos/banners in other areas of the hotel beyond just the traditional meeting room door sign or directional signage).

About Author

Director, Hotel and Resort Operations Systems
Hilton Worldwide

MEMBER OF THE DSE ADVISORY BOARD
End User Council

Leave A Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.