Ask the Board – December 9, 2019 | JESSICA STEVENS

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“Could an in-home digital network have ads or is that sacred territory?”


I think that it could, it’s more about how it’s presented. If you make it look like regular ads, I’m not sure it will be successful. However, if you have engaging, humorous, memorable content, I think that it could potentially make sense. It may be a scenario where you have to do a lot of trial and error to figure out what works in that type of environment before going too big with it. 

 

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Senior IT Deployment Manager
Best Buy

MEMBER OF THE DSE ADVISORY BOARD
End User Council

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