“What are three things you believe will be dramatically different in the digital signage market five years from now?”
Artificial intelligence, machine learning, and the Internet of Things will be more ubiquitous. While buzzwords and sales pitches now, these technologies will be added features/modules in platforms and dashboards for signage. Recognizing car models, what food brands people might be carrying in their hands and what app your mobile has installed are just a few things we’ll see in five years. Personalization and real-time data will drive better experiences while exporting or making spreadsheets manually for platform administration will be automated.