“What are three things you believe will be dramatically different in the digital signage market five years from now?”
Resolution will clearly be different. We’ll probably look back at 1080p or 4K and ask what we were thinking. Interactivity will be a given as digital signage grows up with a generation that truly knows and takes touch interactivity as a given, not the exception. Finally, by then, we willl have mastered the ability to truly target messaging to a given audience passing by or in direct view of a screen.