ASK THE BOARD: Local Network Management

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What are the keys to effectively delegating local management of content in large digital signage networks?
This week’s question is answered by members of the DSE Advisory Board
OUT-OF-HOME NETWORK COUNCIL

Read the Answer by Bill Maslyn

“At Intersection, we don’t view local management of content as delegation so much as partnering with local stakeholders to develop and support a comprehensive content strategy.”
BILL MASLYN
Vice President of Product, Content & Ad Technology
Intersection
 

Read the Answer by Dileep Varma

“Content management for large digital signage networks poses several challenges even when done in a centralized fashion.”
DILEEP VARMA
Director of Product Development – Outcome Health
 

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