“What are effective cost-reduction strategies that can be employed with digital signage to keep your capital investment and maintenance low?”
In our higher education setting, we ask the department or group to pay for the monitor and player as well as the install costs. So the capital outlay is spread across campus departments. Our vendor has also come up with new inexpensive players based on the Raspberry Pi player. They also have a leasing option for the players, which include replacement costs. If you use a vendor, push for an enterprise license agreement, which should lower costs.