ASK THE BOARD: The Future of Fast Food Touchscreens

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Will touchscreen innovation gain a true foothold in the fast food industry, shortening drive-thru waits and making restaurants more efficient?
This week’s question is answered by members of the DSE Advisory Board
INDUSTRY CONSULTANTS COUNCIL

Read the Answer by Jonathan Brawn

“The entire QSR industry appears to be focusing more on the customer experience, since quality of food is ceasing to be a differentiator.”
JONATHAN BRAWN
Principal – Brawn Consulting
 

Read the Answer by Ameet Shah

“Touchscreen innovations can create interesting opportunities for the fast-food industry. As with all technology, there are times when it can be extremely helpful … “
AMEET SHAH
VP, Global Tech and Data Strategy
Prohaska Consulting
 

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