Cieslok Media Welcomes Commuters to Toronto with New Digital Out-of-Home Gateway Structure


TORONTO (April 27, 2016) – Cieslok Media, Canada’s leader in large-format Out-of-Home advertising is pleased to announce the launch of a new gateway structure including two large format digital displays, welcoming commuters to the City of Toronto.

The modern and sleek landmark structure is strategically situated on the border of Brampton, Mississauga, and Toronto. It is on the corner of Albion Road and Steeles Avenue West, targeting East and West bound traffic. This corner is being revitalized with the recent removal of three static boards, the addition of this new Cieslok Media structure, and landscaping around the board, resulting in a beautiful welcome landmark feature.

The large-format digital screens (10’ x 35’) produces brilliant, rich colour, high-contrast images with a 16mm pixel pitch. The boards are supported by the latest in digital technology. Brands will be able to deliver dynamic, relevant and timely content with capabilities such as, social media integration, live photo uploads, real-time triggered events, day parting and live data integration. The new outdoor displays can showcase up to six 10-second ad units in a 60-second loop.

“We’re proud to have launched this prominent, visually stunning structure welcoming commuters to the City of Toronto”, states Jörg Cieslok, President & CEO of Cieslok Media. “Strategically placed and beautifully designed, we’re excited to offer brands impactful large format displays in one of Canada’s major markets, reaching the on-the-go consumer”.

The v-shaped structure is on route to Highway 427 and the 407 Express Toll Route. In addition, the structure is located on a major throughway to the Toronto Pearson International Airport, as well as, entertainment destinations such as the OLG Woodbine Racetrack and Wild Water Kingdom amusement park. The local area is compromised of career focused, highly educated, affluent ethnic households with an average income of $112,216[1].                          

About Cieslok Media

Create. Captivate. Connect

Cieslok Media is revolutionizing the OOH industry with premium large format billboards, dominations and OOH Mobile Integration. With over 25 years’ experience, Cieslok Media has acquired the best media assets in prime locations within Canada’s major markets and is the driving force in the OOH industry for data technology. Leading the charge in OOH innovation, Cieslok Media is focused on achieving outcomes and exceeding our client’s expectations with effective solutions, research and data driven results.

[1] SuperDemographics 2015 (Manifold Data Mining Inc.)

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