Daktronics Expands Product Offering for Convenience Stores


BROOKINGS, S.D. – May 8, 2018Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, announces new product advances specifically for the convenience store industr.

Boost sales from the pump to the store
The new Fuel Price Data Kit takes the limits off promoting fuel prices. With this kit, store owners display fuel prices and in-store advertising on a single LED sign and at the same time, if desired. Owners can take advantage of using a full-matrix LED sign to promote fuel prices, including the specialty fuels customers look for.

Updating the display is a secure process—access to the control software, Venus® Control Suite, isn’t required. Employees update fuel prices using a direct price entry method or Point of Sale (PoS) system.

With the Fuel Price Data Kit, operators can:

  • Create content quickly and efficiently
  • Store up to five fuel grades in the handheld controller
  • Update prices without an Internet connection
  • Mirror price changes in the PoS, using the optional interface

Each Fuel Price Data Kit order comes with a template and one-on-one webinar training. The kit pairs with the Daktronics standard Galaxy® GS6 displays and is also compatible with Galaxy DVX-1830 outdoor 10-millimeter displays.

Powder-coast finish for greater reliability
Another important improvement involves our petroleum LED digit product line. The Fuelight 3000/4500 series fuel digit and Cash/Credit displays now leave our manufacturing floor with a powder-coat finish that’s tougher than conventional paint. This change increases product reliability and longevity.
Fuel price LED digits for c-stores in Puerto Rico and Mexico
Last, Daktronics announces Fuelight 4510 and Fuelight 4520 series displays, fuel price digits designed for use in Puerto Rico and Mexico in a variety of digit sizes and color options.

The products Daktronics has developed specifically for the petroleum industry increase sales at the pump and in the store. For more information, visit the web area “Digital Displays for the Petroleum Industry.”

About Daktronics
Daktronics helps its customers to impact their audiences throughout the world with large-format LED video displays, message displays, scoreboards, digital billboards, audio systems and control systems in sport, business and transportation applications. Founded in 1968 as a USA-based manufacturing company, Daktronics has grown into the world leader in audiovisual systems and implementation with offices around the globe. Discover more at www.daktronics.com.

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