Digital Signage Expo 2017 to Present “Buying Digital Signage – Sourcing pre-RFP to Contracting”


AtlantaDigital Signage Expo (DSE), the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, announced today that Lyle Bunn, Principal and Strategy Architect for the BUNN Company, will present a session at DSE 2017 entitled, “Buying Digital Signage – Sourcing pre-RFP to Contracting.”

To be presented Thursday, March 30 at 11 a.m., This session by a vendor-neutral digital signage industry veteran will define the path to vendor selection including the ins and outs of the request for proposal, possible vendor identification, proposal evaluation, short-list selection and contracting. This session is designed to save organizations time, money and procurement risk. Attendees will learn:

  • How to move the digital signage product and service sourcing process forward in a way that fosters consensus in the organization and assures best value for the investment.
  • How to structure the request for proposal to gain vendor responses that offer high value options to the end user organization.
  • Ways to define the proposal evaluation criteria to score proposal elements against the identified requirements while taking advantage of additional value that can be realized.

“Success in prospecting, deal closure and revenue achievement including recurring monthly revenue are essential for Integrators, who fill a key role in the digital signage supply chain,” said Bunn. “End user expectations, enabling technologies and the competitive landscape continue to change to change rapidly and choosing the right technologies in sourcing/supply options is a key element of success.”

Registration for DSE’s Wednesday Pro AV/IT Systems Integrators session “Buying Digital Signage – Sourcing pre-RFP to Contracting,” or any of the DSE 2017 educational conference seminars, which are sponsored by BroadSign International and are eligible for Digital Signage Expert Group (DSEG) certification renewal credits, is available online at

Attend two shows on the same trip – qualified GlobalShop 2017 attendees are welcome to tour the DSE 2017 show floor! Show badges are all that is required for entry to the DSE 2017 Exhibit Hall, Wednesday, March 29 and Thursday, March 30 from 10 a.m. to 5 p.m.

Mark your calendar now: DSE® 2017 is scheduled for March 28-31, 2017, with access to the Exhibit Hall March 29-30 at the Las Vegas Convention Center in Las Vegas. To reserve exhibit space, contact Andrea Varrone at (770) 817-5905. For more information, visit

You can follow DSE on Twitter (@DSExpo) or Facebook ( For all DSE 2017 updates, use #dse2017. For year-round news and information on digital signage, visit DSE’s Digital Signage Connection web portal at


About DSE

DSE, produced by Exponation LLC, is co-located with the Digital Content Show, and will be held at the Las Vegas Convention Center March 28-31, 2017 with access to the Exhibit Hall March 29-30. DSE is the world’s largest and longest-running conference and trade show exclusively dedicated to showcasing innovative digital communications and interactive technology solutions for customer- and employee-facing organizations. Launched in 2004, DSE was the first event for the digital signage market and has been a significant contributor to the growth of this fast-paced industry. Professional end-user attendance represents decision-makers from key industry categories such as retail, restaurant, healthcare, education, hospitality and transportation, as well as other key stakeholders, including advertising executives, brand marketers and systems integrators.

More than 200 exhibitors feature technology and services including hardware, software, network, delivery and content from around the globe. DSE also offers the largest and most diversified digital signage and digital out-of-home educational program anywhere in the world, with more than 125 educators and the largest variety of educational opportunities, including a live installation tour and structured curriculum leading to professional recertification in eight educational tracks. The 2017 program will be comprised of 12 pre- and post-show educational events, 40 general conference seminars, including a specialized keynote presentation for each educational track, as well as targeted 42 industry roundtable discussion groups and 28 free presentations staged in on-floor theaters.


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