Digital Signage Stories, the official podcast of Digital Signage Expo and its editorial partner site DigitalSignageConnection.com, highlights successful digital signage projects and installations deployed around the world in a variety of different vertical markets. With this podcast, you will gain insight from industry experts to help make your own digital signage deployments successful as the industry continues to grow.
Episode 12: YETI Flagship Store Embraces Digital Signage
Show Notes: YETI, the premium cooler and accessory brand sweeping the nation, opened its first brick-and-mortar store in February of 2018 in Austin, Texas. YETI and Mood Media collaborated to create an in-store experience that truly showcased what the YETI brand is all about. The result is an 8,000-square-foot space that houses different customer touch points utilizing digital signage to heighten engagement for each visitor.
Brian Elles, Director of Product Marketing at Mood Media, joins us to share the digital signage story behind YETI’s Flagship Store experience. For more case study information about this successful project deployment, click here.
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Show host Alesia Hendley is an AV professional who is determined to leave her mark by making an impact, not just an impression. She can be reached on Twitter @thesmoothfactor