Digital Signage Transforms The Traditional Butcher


UK based Eclipse Digital Media provides end-to-end digital signage solution to Tariq Halal Meats. The solution consisted of 17 Samsung SSP displays, 2 Asus ChromeBits, all running on the cloud based digital signage software, embed signage. Eclipse Digital also provided the new screen content design and creation to improve the representation of the brand and products.

Established in 1965, Tariq Halal Meats has established a reputation for supplying top quality fresh, chilled and frozen meat and has grown to become one of the leading Halal meat specialists all over the UK and Europe.

Tariq Halal needed a simple to use Digital Signage solution that would clearly deliver messaging, increase sales and reduce waiting times.

“The main objective was to enhance the customer experience and not to over complicate the message we are trying to deliver, we wanted to increase sales and fill the time a customer is waiting for an order to be prepared, this was an ideal solution”

Kunal Patel, Director of business development, Tariq Halal.

Eclipse Digital worked with Tariq Halal throughout the project and supplied a digital signage network consisting of over 17 Samsung Smart Signage Platform displays, 2 Asus Chrome Bits for existing displays and cloud based digital signage software embed signage. Eclipse Digital also provided the content design and template that can be easily updated via an excel spreadsheet.

“Eclipse Digital Media have provided us with an extraordinary level of service, it’s very pleasing to see media companies who are very passionate about your business and that is reflected in the end result delivered by them, the service has been consistent the whole way through the project and it’s really refreshing to work with them”

“Using the promo screen we pushed sales of marinated items and the last count was 1433 marinated peri peri chicken sold in the opening weeks – that is deemed as a great success
Kunal Patel, Director of business development, Tariq Halal.

Eclipse Digital Media are continuing to work with Tariq halal to further expand the Digital Signage solution into their other shops and franchises.

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