Atlanta – Digital Signage Connection (DSC), the news and information portal supported by Digital Signage Expo as its year-round resource for digital signage professionals and end users invested in the digital signage space, announced the latest installment of its monthly webinar series will take place Thursday, Dec. 1 at 2 p.m. EST.
Adrian Weidmann, Founder and Principal of StoreStream Metrics, will present “The Promise & Pitfalls of Facial Recognition & Biometrics,” a topic that was also addressed by the Digital Signage Expo Advisory Board’s Network Council last August.
“The ability to trigger creative messaging based on consumer moods, facial expressions, etc., will create more interaction with the consumer and brand, said Ian Dallimore, Director of Innovation & Sales Strategy at Lamar Advertising. If done correctly and subtly, the viewer isn’t even aware they are attracted and engaged with the ad. Facial recognition allows this.“
More information on this and other Digital Signage Connection webinars can be found at
Attendance for the 30-minute webinar is free, but registration is required at https://www.anymeeting.com/PIID=EC58DF82804A3E
The monthly webinar series, sponsored by NEC Display Solutions, will focus on topics relevant to all aspects of digital signage from technology to content, including:
- 1 – The Promise & Pitfalls of Facial Recognition & Biometrics
- 26 – How Advertising is Expected to Evolve with Smart & Connected Cities
- 23 – How to Ensure that Content Remains a Priority With the Increased Focus on Displays & Hardware
About Digital Signage Connection
Digital Signage Connection (DSC) was launched in 2011 to provide an online link to the digital signage community for industry rookies and veterans alike. DSC creates a connection between end users, integrators and digital signage providers through a combination of real-life examples, industry news, webinars and featured blog posts. In partnership with Digital Signage Expo (DSE), DSC established a year-round news and information source for the largest international trade show and educational conference exclusively dedicated to digital displays, interactive technology and digital communications networks. With content updated daily and six newsletters per month, Digital Signage Connection is the top news and education source for the industry.
About NEC Display Solutions
NEC is a leading provider of innovative desktop LCD monitors, professional-grade large-screen LCD displays, a diverse line of multimedia projectors, and integrated display solutions. NEC is an industry leader in digital signage, providing expertise in creating customized display solutions and has the ability to fulfill any digital signage need.
About Digital Signage Expo
DSE, produced by Exponation LLC, is co-located with the Digital Content Show, and will be held at the Las Vegas Convention Center March 28-30, 2017 with access to the Exhibit Hall March 29-30. DSE is the world’s largest and longest-running conference and trade show exclusively dedicated to showcasing innovative digital communications and interactive technology solutions for customer- and employee-facing organizations. Launched in 2004, DSE was the first event for the digital signage market and has been a significant contributor to the growth of this fast-paced industry. Professional end-user attendance represents decision-makers from key industry categories such as retail, restaurant, healthcare, education, hospitality and transportation, as well as other key stakeholders, including advertising executives, brand marketers and systems integrators.