DSE 2017 to Feature Platt Retail Institute’s Digital Retail Forum: Analytic Applications That Transform Retail

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AtlantaDigital Signage Expo (DSE), the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, will feature Platt Retail Institute’s Digital Retail Forum as a full-day, pre-show educational opportunity.

The Digital Retail Forum: Analytic Applications That Transform Retail, scheduled to run from 9 a.m. to 5 p.m., is one of seven pre-show educational programs that will be presented on Tuesday, March 28, 2017. PRI’s all-new Digital Retail Forum will focus on the quantifiable benefits retailers can achieve by investing in analytics. Forum attendees will learn how key challenges are being met and how retailers are leveraging data to win in the aisles. Case studies will be presented by leading retailers. In addition, attendees will learn best practices, understand the potential return on these investments, and how to generate actionable insights to improve the customer experience and reduce operating costs.

Presenters are digital signage and retail industry professionals including:

  • Meric Adriansen, Managing Partner (Systems + Engineering), D3LED
  • Sean Andersen, Director of Interactivity, Six Flags Entertainment
  • Manik Aryapadi, Principal, Strategy & Operation at A.T. Kearney
  • Steve Holland, Senior VP and CIO, 7-11, Inc.
  • Titus Jones, General Manager of Technology Research and Development, The Kroger Company
  • Grady Milhon, Senior Manager, Retail Technologies, Verizon Wireless Retail
  • Brian Miller, Partner/Chief Creative Director, MillerSmith
  • Steven Keith Platt, Director and Research Fellow, Platt Retail Institute, Director of Research, Retail Analytics Council
  • Steve Schnur, Executive Director, Merchandise Planning and Retail Systems, MGM Resorts International
  • Kevin Tulsi, Creative Manager, Ralph Lauren
  • Rob Winston, Principal, The Winston Research Group.

For more information, visit: https://plattretailinstitute.org/pri-digital-retail-forum/

“This immersive full-day program is designed to help attendees learn about topics such as using data to improve message targeting to drive results and engaging the right team to ensure that the best decisions are made about integrating in-store technologies.” Steven Keith Platt, Director and Research Fellow at PRI and Director of Research, Retail Analytics Council, Northwestern University, said, “Forum speakers will share case studies and best practices to help attendees understand the current challenges with using technology to improve the customer experience.”

The 2017 Digital Retail Forum is supported by ComQi, D3LED, LG Business Solutions and Reflect.

Registration for Platt Retail Institute’s Digital Retail Forum and all of DSE’s Tuesday, March 28 pre-conference seminars, or any of the DSE 2017 educational conference seminars, which are sponsored by BroadSign International and are eligible for Digital Signage Expert Group (DSEG) certification renewal credits, is available online at www.dse2017.com.

Mark your calendar now: DSE® 2017 is scheduled for March 28-31, 2017, with access to the Exhibit Hall March 29-30 at the Las Vegas Convention Center in Las Vegas. To reserve exhibit space, contact Andrea Varrone at (770) 817-5905. For more information, visit www.dse2017.com.

You can follow DSE on Twitter (@DSExpo) or Facebook (facebook.com/DSExpo). For all DSE 2017 updates, use #dse2017. For year-round news and information on digital signage, visit DSE’s Digital Signage Connection web portal at www.digitalsignageconnection.com.

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About DSE

DSE, produced by Exponation LLC, is co-located with the Digital Content Show, and will be held at the Las Vegas Convention Center March 28-31, 2017 with access to the Exhibit Hall March 29-30. DSE is the world’s largest and longest-running conference and trade show exclusively dedicated to showcasing innovative digital communications and interactive technology solutions for customer- and employee-facing organizations. Launched in 2004, DSE was the first event for the digital signage market and has been a significant contributor to the growth of this fast-paced industry. Professional end-user attendance represents decision-makers from key industry categories such as retail, restaurant, healthcare, education, hospitality and transportation, as well as other key stakeholders, including advertising executives, brand marketers and systems integrators.

More than 200 exhibitors feature technology and services including hardware, software, network, delivery and content from around the globe. DSE also offers the largest and most diversified digital signage and digital out-of-home educational program anywhere in the world, with more than 125 educators and the largest variety of educational opportunities, including a live installation tour and structured curriculum leading to professional recertification in eight educational tracks. The 2017 program will be comprised of 12 pre- and post-show educational events, 40 general conference seminars, including a specialized keynote presentation for each educational track, as well as targeted 42 industry roundtable discussion groups and 28 free presentations staged in on-floor theaters.

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