During this March 15, 2017 online Hangout, panelists will discuss emerging trends in management of the ad buying process and programs supporting this process. Registration is free and open to the public.
During this 0ne-hour event the panelists’ discussion will include answering these questions:
1). Is programmatic / real-time ad buying a strategy that I can use to gain incremental revenue for my DOOH Network?
2) How much integration is involved in aligning with a programmatic platform and what type of control do I have over content being displayed?
3) What type of revenue per location/screen can a DOOH Network expect via programmatic / real-time ad buying?
4) What type of data do I need to provide a programmatic platform in order to get on-board?
Sheldon Silverman– CEO, SmartBomb Media, and DSF Board Member
Jeremy Ozen- Co-Founder, Vistar Media
Vince Bank- VP, Programmatic Sales Operations, BroadSign
Ryan Cahoy- Managing Director, Rise, and Co-chair of the DSF Education Committee
You may also be interested in the Digital Signage DOOH Summit on March 28, 2017 at the Digital Signage Expo.
Digital Out-of-Home Strategy Summit
Tuesday, March 28, 2017: 9:00 AM – 5:00 PM