Summary: The fourth installment of the free first quarter weekly webinar series leading up to DSE 2018 entitled “Enhancing the Retail Customer Experience with Digital Signage” was moderated by VMSD Editor Carly Hagedon and targeted retailers, administrators, technologists and communications and marketing professionals responsible for their retail facilities’ digital communications network. Joshua Goodwin, Digital Media Specialist for Eileen Fisher, and Jordan Fraser, Director of Business Development for GameStop, co-presented. Check out the full recording below:
Speaker Bios: Carly Hagedon is the Managing Editor of VMSD Magazine. She lives and works in Cincinnati and is a graduate of the University of Cincinnati, where she studied journalism, magazine writing and American history. She also currently serves as a board member for the Greater Cincinnati Chapter of the Society of Professional Journalists (SPJ). Prior to her foray into the retail industry, Hagedon worked as a freelancer for several local publications and interned at Cincinnati Magazine.
Joshua Goodwin was born and raised in NYC, and has worked in post-production for more than 23 years. He has collaborated with clients like MTV, Nickelodeon, Sony Pictures, and Elektra Records to create creative content from feature-length films to 30-second promos. Joshua is currently assisting in researching and designing the visual experience for Eileen Fishers newest location, in Brooklyn NY. Goodwin has been employed with Eileen Fisher as a digital media specialist (concentrating in digital signage) for more than five years and holds a bachelor’s in fine arts in film and animation from The University of the Arts in Philadelphia.
Jordan Fraser is the Director of Business Development for GameStop, a digital signage network in GameStop’s U.S. retail locations. Fraser is responsible for managing operations of the GameStop TV network and developing brand partnerships for GameStop. Prior to joining GameStop, Fraser held advertising and marketing roles at Clear Channel, Kinetic and Outfront Media.