NanoLumens Presents AMP Capital and Station Casinos with Inaugural Crystal Nixel Awards


NanoLumens recently announced that AMP Capital and Station Casinos were the recipients of the inaugural NanoLumens Crystal Nixel Awards, which recognize excellence in the creative design of a visualization solution. A provider of compelling engagement solutions, NanoLumens is presenting these awards annually to an American and international partner that places creativity front and center in the design of an installation.

In the inaugural year of the program, Crystal Nixel Awards were presented to AMP Capital for the Pacific Fair Shopping Centre installation in Australia and to Station Casinos for the Red Rock Casino Resort & Spa installation in Las Vegas, Nevada.

“The Pacific Fair and Red Rock installations represent a true melding of architectural grace and technological prowess,” NanoLumens CEO Rick Cope said. “Both of these teams demonstrated advanced technological ability while putting design in the forefront of their projects. It’s an honor to present AMP Capital and Station Casinos with the first-ever Crystal Nixel Awards.”

The international Crystal Nixel Award winner, AMP Capital, utilized NanoLumens solutions in the Pacific Fair Shopping Centre, creating an eye-catching and architecturally unique space to engage shoppers and enhance their overall experience. During this project, the largest curved LED displays in Australia were installed through four NanoLumens NanoCurve solutions. Suspended over the mall’s two key areas – the Oculus and the Myer department store – the solutions offer AMP Capital a highly effective advertising vehicle that stops shoppers in their tracks. Each solution installed completely adheres to Pacific Fair’s aesthetic: bright and dynamic with current content that is classic in style. 

Receiving the U.S. Crystal Nixel Award, Station Casinos installed the largest 2.5-millimeter pixel-pitch NanoSlim Engage solution in North America. Replacing 18 aging projection systems, Red Rock’s Race & Sports Book is now equipped with three NanoSlim Engage solutions, providing 1,730 square feet of crystal-clear content to engage patrons daily. The three new displays offer exponentially brighter pictures at lower operating costs. In addition, each visualization solution had to fit exactly into the existing openings where the previous projector-based systems had been. The adaptable nature of the NanoLumens technology allowed for exactly that. 

NanoLumens will be exhibiting at Digital Signage Expo 2016 at Booth #1431.

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