TORONTO, ON–(Marketwired – December 15, 2016) – Canada’s leading Out-of-Home advertising company and the preeminent supplier of transit advertising products, has been awarded the competitive tender for advertising for the City of Burlington. The new 5-year contract, made effective January 1, 2017, includes a fleet of 55 buses with exterior and interior spaces available for advertisers. The addition of the transit fleet adds to PATTISON’s existing contract for Transit Shelter advertising in Burlington, and maintains the company’s position as the dominant supplier of transit advertising in Canada.
“At PATTISON Outdoor, we have a long history of building brand awareness for our clients by providing outdoor advertising products that effectively engage target markets and deliver positive results for advertisers,” said Paul Mason, Toronto Retail Sales Manager, PATTISON Outdoor Advertising. “We are excited to add Burlington Transit to our roster of transit authorities. Transit advertising definitely works and gets noticed, and we have a wealth of experience and a proven record of success in the transit space. We look forward to successfully managing the assets in Burlington, for both the city and our clients.”
The City of Burlington is conveniently located between Toronto and Niagara Falls, at the centre of southern Ontario’s Golden Horseshoe. The city boasts a population of 176,000 and was recently named MoneySense Magazine’s top-rated mid-sized city in Canada to live. The new advertising contract significantly expands PATTISON Outdoor’s offering in the key Toronto CMA area. To learn more about Burlington Transit, visit www.burlingtontransit.ca.
About PATTISON Outdoor Advertising:
PATTISON Outdoor Advertising, a division of The Jim Pattison Group, is Canada’s largest Out-of-Home advertising company. With its roots reaching back to 1908, PATTISON has been providing innovative solutions for Out-of-Home advertising opportunities with products ranging from traditional billboards and posters to transit, digital, airports, mall, residential, office, and street furniture. PATTISON also offers Canada’s largest portfolio of Digital Out-of-Home (DOOH) advertising properties, through PATTISON Onestop, a world-leader in the design, operation, and advancement of digital advertising networks for the office, transportation, sports retail, and residential environments, and with its experiential/interactive development arm at Fourth Wall. PATTISON is headquartered in Toronto Ontario and includes over 25 sales offices across the country providing advertisers unmatched reach and coverage with products available in nearly 200 markets coast to coast. PATTISON Outdoor Advertising is the exclusive supplier for advertising on the Toronto Transit Commission’s (TTC) transit system.