TORONTO, September 23, 2019 –NOVUS Canada announced today that Quin Millar has joined the agency as Managing Director, reporting to Debbie Drutz, President. Millar will focus on driving the agency’s growth in Canada and the U.S. NOVUS’ vision is to bring brands to where people live their lives through granular geo-spatial planning, audience analysis, value-based buying and performance-driven outcomes.
Millar is a recognized leader and innovator. For more than 20 years, he has played a progressive role in helping to shape the future of the media advertising industry, leading sales teams at CanWest, Post Media and StarMetro newspaper chains through the transition from an evolving print market to the emergence of digital media. His expertise and creative client solutions span multiple industries, from retail and automotive to travel and entertainment.
“Quin’s unique blend of experience, encompassing traditional media as well as mobile, tech and data, make him a great fit to support the growth and direction of our agency,” Drutz said. “Quin understands how to help brands navigate the rapidly moving media landscape and can speak to our differentiated approach that focuses on geography and surgical media choices at the local level to drive results for our clients.”
Millar’s sales leadership and expertise includes landing integrated sponsorships for the CBC, including Hockey Night in Canada and the Olympics, and media sales at Microsoft Canada and AOL.
More recently, as Senior Sales Director at Freckle LTD, a global leader in consumer privacy, Millar helped the company launch Killi, the first application of its kind to provide consumers with new ways to earn.
About NOVUS (www.novusmedia.com)
Fueled by the same marketing science and geospatial analytics that made them one of the largest print buyers in North America, NOVUS offers hyper local, customized, multichannel media programs, strategic planning, data and analytics and marketing services to advertisers and agencies across all major industries.