Corby, UK, 9 January 2019 – Modulate™ – a brand new, reconfigurable, multi-purpose range of tubular frames designed to increase the flexibility of display stands – is the latest innovation to be launched by Ultima Displays, Europe’s leading one-stop solutions and hardware provider.
Combining the best features of two of Ultima Displays’ most renowned and successful product lines, Formulate and Modular Vector, Modulate™ consists of a set of frames made from 30mm diameter aluminium tubes covered with a printed textile tension graphic, which are connected using powerful magnets inside each frame.
“Modulate™ is one of the most versatile and effective solutions on the market and we are delighted to expand our offering with this unique family of products,” said Andy Jakes, Product Manager at Ultima Displays. “We are constantly looking for innovative and original ways to offer our customers the very best display solutions in the industry. Formulate and Modular Vector are two of our most distinguished and popular ranges and our new collection enables our customers to take advantage of the best components of both.”
Modulate™ is characterised by the lightweight, durable features of Formulate while maintaining Modular Vector’s strong visual impact and versatile, creative designs. The different Modulate™ frames can be reconfigured to create a solution for any requirement or setting, from boardrooms to company receptions, sales outlets to shopping centres, and exhibition venues to trade shows.
Eleven aluminium tubular frames in different shapes and sizes comprise the Modulate™ collection. These can be used alone or combined to create hundreds of possible configurations. The magnetic connectors enable each structure to extend the elevation by an extra 40cm so customers can use the same frame at two heights.
“The powerful 360-degree magnets in the patent-pending MagLink system sets Modulate™ apart from other existing solutions, making the frames both easy to assemble and easy to reconfigure,” added Jakes. “Each frame can be connected magnetically at any angle allowing the customer to swap a simple wall of images to an exhibition stand within just a few minutes.”
Each Modulate™ frame comes with a 5-year hardware warranty and is supplied with a carry bag with dedicated slots for feet and graphics.
About Ultima Displays
Founded in 1999, Ultima Displays provides products and services including roller and tension banners, POS signage, backwalls, modular solutions, cases, lighting and counters. Its printing capabilities covers dye-sublimation and UV work for dealers. It is part of the P3 Group, which has a $130million turnover for its global one-stop-shop operations.
With companies across Europe, Ultima Displays can provide support and supply that is tailored to local market needs. Ultima Displays currently operates from UK, France, Italy, Poland, Spain and Portugal, while also servicing all other EU export markets from the UK, France, Italy and Poland. Ultima Displays also has sister companies in the USA (Orbus Inc.) and Canada (Ultima Displays Canada).