Vyoma Media, India’s largest and fastest growing digital outdoor solutions company, is expanding its Sales Leadership team with a number of key strategic appointments across multiple locations. These announcements come at a time when the company recently announced its entry into the Kolkata metro and is aggressively expanding its business into new transit verticals.
Arun Murthy has been roped in to lead business development across South India and will be based in Bangalore. Preeti Bagga and Tanushri Roy join the team as Business Heads Corporate Sales and will be tasked with identifying business opportunities across the Northern and Western markets respectively. Preeti will be based in New Delhi whilst Tanushri will be based in Mumbai.
Arun brings with him over two and a half decades of experience in print media, IT marketing and digital marketing. Prior to joining Vyoma, Arun was working with Better-Life Solutions in Qatar where he spearheaded their mobile app development division. He has also worked extensively across a number of sectors that include Hospitality, Healthcare, Travel, Government and Retail.
Tanushri has over 14 years of experience in media sales and has worked with various media houses. Her last stint was with India Today Television as Deputy General Manager and was the Regional Head for the West region. She has also worked with Times Now International, Zee News and BCCL.
Preeti has over 12 years’ experience in media sales and account management across print, television and cinema. Prior to joining the team, she was working with PVR as a Deputy General Manager- Sales and Marketing and was the Regional Head for the North region. She has also worked with Times Television Network, Zee Entertainment and BCCL.
Commenting on these key appointments, Shriranga Sudhakara, Founder & MD, Vyoma Media said, “I am very pleased to have Arun, Preeti and Tanushri on-board. Their collective knowledge, expertise and experience across industries and markets further enhances our sales function and overall growth across key markets. Their insights of working with leading brands will be valuable in driving our business and maintaining key client relationships.”
About Vyoma Media
Vyoma Media started with the intention of captivating audiences on the move and enable brands to converse with their customers in the out of home space. Since its inception, Vyoma Media has quickly grown to become India’s leading out of home digital solutions company. With an audience reach of over 120 million a month, the company has progressively strived to integrate technology and creativity to turn brand awareness into engagement and adoption.
Vyoma Media currently operates across 17 states in India with its 2363 smart digital displays located across 406 railway and metro stations.
Built on the foundation of providing highly visible content and effective reach, Vyoma Media’s platform backs it up with real time monitoring, social media amplification, measurement and intuitive audience insights which enables brands to shape their customer journey and keep them relevant at all times. Vyoma Media has been successful in delivering performance-based impact to their client partners across a number of sectors.
A few of Vyoma’s key clients include Google, Maruti, MasterCard, GSK, ITC, Hindustan Lever, LIC, BSNL, Vodafone, Airtel, Virgin Mobile, Apollo Hospitals, India Today, Colors, Sony Pictures, Amazon, Air Asia, Central Bank of India, Incredible India, Karnataka Tourism, IRCTC, Uber, Viacom 18, Asian Paints and Ministry of Rural Development to name a few.
Vyoma is also associated with the Bengaluru Metropolitan Transport Corporation (BMTC) where 35 screens have been installed across 11 bus depots in the city.
For more information please go to: www.vyoma-media.com